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	<title>Almost Live Productions &#187; Articles</title>
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	<link>http://www.almostliveproductions.com</link>
	<description>Interactive Strategy. Podcasting. New Media</description>
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		<title>An Overview: The Basics of Social Media Program Planning</title>
		<link>http://www.almostliveproductions.com/blog/2009/10/13/an-overview-the-basics-of-social-media-program-planning/</link>
		<comments>http://www.almostliveproductions.com/blog/2009/10/13/an-overview-the-basics-of-social-media-program-planning/#comments</comments>
		<pubDate>Tue, 13 Oct 2009 23:36:53 +0000</pubDate>
		<dc:creator>Brian Harrison</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Worth Reading]]></category>
		<category><![CDATA[best practices for social media]]></category>
		<category><![CDATA[friendfeed]]></category>
		<category><![CDATA[oliver blanchard]]></category>
		<category><![CDATA[social media program planning]]></category>
		<category><![CDATA[tac anderson]]></category>
		<category><![CDATA[the brandbuilder blog]]></category>

		<guid isPermaLink="false">http://www.almostliveproductions.com/?p=245</guid>
		<description><![CDATA[On The BrandBuilder Blog, Oliver Blanchard gives a great overview of and insight into Best Practices for Social Media: The Basics of Program Planning. Included in this overview is a description of the four components of any social media program, and briefly covers each.  According to Blanchard, those are Development, integration, management and measurement. This [...]]]></description>
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		<title>Internal Culture and its Effect on Your Brand</title>
		<link>http://www.almostliveproductions.com/blog/2009/06/24/internal-culture-and-its-effect-on-your-brand/</link>
		<comments>http://www.almostliveproductions.com/blog/2009/06/24/internal-culture-and-its-effect-on-your-brand/#comments</comments>
		<pubDate>Wed, 24 Jun 2009 17:39:19 +0000</pubDate>
		<dc:creator>Brian Harrison</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[brandchannel.com]]></category>
		<category><![CDATA[build your brand from the inside out]]></category>
		<category><![CDATA[cmg partners]]></category>
		<category><![CDATA[morgan daloisio]]></category>

		<guid isPermaLink="false">http://www.almostliveproductions.com/?p=162</guid>
		<description><![CDATA[Recently I came across an article on brandchannel.com from Morgan Daloisio, a manager with CMG Partners, discussing the impact that a company&#8217;s internal culture and organization can have on the brand. A few excerpts from the article, Build Your Brand From the Inside Out: Employees have the power to either reinforce or break a brand’s [...]]]></description>
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		<title>State of the Industry: Marketing, Advertising and Communications in Idaho</title>
		<link>http://www.almostliveproductions.com/blog/2009/03/05/state-of-the-industry-marketing-advertising-and-communications-in-idaho/</link>
		<comments>http://www.almostliveproductions.com/blog/2009/03/05/state-of-the-industry-marketing-advertising-and-communications-in-idaho/#comments</comments>
		<pubDate>Thu, 05 Mar 2009 19:13:58 +0000</pubDate>
		<dc:creator>Brian Harrison</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[ad age]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[adweek]]></category>
		<category><![CDATA[davies rourke]]></category>
		<category><![CDATA[how magazine]]></category>
		<category><![CDATA[idaho business review]]></category>
		<category><![CDATA[journal broadcast group]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[noot group]]></category>
		<category><![CDATA[salty design foundry]]></category>

		<guid isPermaLink="false">http://www.almostliveproductions.com/?p=132</guid>
		<description><![CDATA[Originally published in the Idaho Business Review, March 2, 2009 No one is safe. That’s the popular opinion in the marketing, advertising and communications industry.  Dire news pours out of trade publications such as Adweek and Ad Age on a weekly basis.  Slashing budgets and cutting costs are necessities in today’s business marketplace. And the [...]]]></description>
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		<title>The Secrets of Marketing in a Web 2.0 World &#8211; a Wall Street Journal Article</title>
		<link>http://www.almostliveproductions.com/blog/2008/12/16/the-secrets-of-marketing-in-a-web-20-world-a-wall-street-journal-article/</link>
		<comments>http://www.almostliveproductions.com/blog/2008/12/16/the-secrets-of-marketing-in-a-web-20-world-a-wall-street-journal-article/#comments</comments>
		<pubDate>Tue, 16 Dec 2008 07:17:19 +0000</pubDate>
		<dc:creator>Brian Harrison</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Observations]]></category>
		<category><![CDATA[Reference]]></category>
		<category><![CDATA[Trends]]></category>
		<category><![CDATA[wall street journal]]></category>
		<category><![CDATA[web 2.0]]></category>

		<guid isPermaLink="false">http://www.almostliveproductions.com/?p=77</guid>
		<description><![CDATA[While there are those who have, and will say that there&#8217;s nothing new in this article, The Secrets of Marketing in a Web 2.0 World from The Wall Street Journalgives a no-nonsense overview of the challenges those in and around the marketing world face as a result of that which is commonly known as Web 2.0. [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<title>The Power of Podcasts</title>
		<link>http://www.almostliveproductions.com/blog/2008/11/10/the-power-of-podcasts/</link>
		<comments>http://www.almostliveproductions.com/blog/2008/11/10/the-power-of-podcasts/#comments</comments>
		<pubDate>Mon, 10 Nov 2008 17:07:15 +0000</pubDate>
		<dc:creator>Brian Harrison</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Observations]]></category>
		<category><![CDATA[Thoughts]]></category>
		<category><![CDATA[Trends]]></category>
		<category><![CDATA[bbc]]></category>
		<category><![CDATA[edison media research]]></category>
		<category><![CDATA[espn]]></category>
		<category><![CDATA[fmi direct]]></category>
		<category><![CDATA[lisa formica]]></category>
		<category><![CDATA[marketingprofs]]></category>
		<category><![CDATA[npr]]></category>
		<category><![CDATA[podcast]]></category>
		<category><![CDATA[podcasting]]></category>

		<guid isPermaLink="false">http://www.almostliveproductions.com/?p=59</guid>
		<description><![CDATA[A piece from Lisa Formica, Vice President of fmi direct, inc,  was published on the MarketingProfs site last month discussing The Power of Podcasts. The entire piece is worth a read, and a few of the &#8216;facts and figures&#8217; are worth repeating: Awareness of the term &#8220;podcasting&#8221; increased from 22% to 37% in the past [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Are Today&#8217;s Agencies Ready for Tomorrow</title>
		<link>http://www.almostliveproductions.com/blog/2008/08/29/are-todays-agencies-ready-for-tomorrow/</link>
		<comments>http://www.almostliveproductions.com/blog/2008/08/29/are-todays-agencies-ready-for-tomorrow/#comments</comments>
		<pubDate>Fri, 29 Aug 2008 17:58:15 +0000</pubDate>
		<dc:creator>Brian Harrison</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Observations]]></category>
		<category><![CDATA[Thoughts]]></category>
		<category><![CDATA[ad agencies]]></category>
		<category><![CDATA[advertising]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://www.almostliveproductions.com/?p=43</guid>
		<description><![CDATA[As I was catching up on reading some older newsletters, I came across one that had an excerpt from an article written by Joe Marchese, dated July 1, 2008. Marchese’s main point seems to be that agencies, creative shops, marketers and such aren’t ready ready for, or have an organizational structure that supports social media [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
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		<title>Social Media Will Change Your Business</title>
		<link>http://www.almostliveproductions.com/blog/2008/02/26/social-media-will-change-your-business/</link>
		<comments>http://www.almostliveproductions.com/blog/2008/02/26/social-media-will-change-your-business/#comments</comments>
		<pubDate>Tue, 26 Feb 2008 16:40:21 +0000</pubDate>
		<dc:creator>Brian Harrison</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Trends]]></category>
		<category><![CDATA[businessweek]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://www.almostliveproductions.com/blog/2008/02/26/social-media-will-change-your-business/</guid>
		<description><![CDATA[That&#8217;s the headline from a recent story on the BusinessWeek website. The article is actually an update to a May, 2005 cover story, entitled &#8220;Blogs Will Change Your Business.&#8221;  The authors, Stephen Baker and Heather Green, updated the original article with new facts and figures, updated numbers, etc. Take some time and give this one [...]]]></description>
		<wfw:commentRss>http://www.almostliveproductions.com/blog/2008/02/26/social-media-will-change-your-business/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Is it on your to do list?</title>
		<link>http://www.almostliveproductions.com/blog/2008/02/11/is-it-on-your-to-do-list/</link>
		<comments>http://www.almostliveproductions.com/blog/2008/02/11/is-it-on-your-to-do-list/#comments</comments>
		<pubDate>Mon, 11 Feb 2008 20:23:04 +0000</pubDate>
		<dc:creator>Brian Harrison</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Trends]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[new media trends]]></category>
		<category><![CDATA[web 2.0]]></category>

		<guid isPermaLink="false">http://www.almostliveproductions.com/blog/2008/02/11/is-it-on-your-to-do-list/</guid>
		<description><![CDATA[Well, for 93% of businesses, it is. What, you ask? Web 2.0. According to a recent survey by Scene 7, more than 93% of businesses plan to add &#8220;web 2.0&#8243; capabilities during 2008, and half plan to do so within the next six months. Participants in the survey included retailers, manufacturers, agencies, and high-tech companies [...]]]></description>
		<wfw:commentRss>http://www.almostliveproductions.com/blog/2008/02/11/is-it-on-your-to-do-list/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>Social Media and Recession Fears</title>
		<link>http://www.almostliveproductions.com/blog/2008/02/07/social-media-and-recession-fears/</link>
		<comments>http://www.almostliveproductions.com/blog/2008/02/07/social-media-and-recession-fears/#comments</comments>
		<pubDate>Thu, 07 Feb 2008 16:56:47 +0000</pubDate>
		<dc:creator>Brian Harrison</dc:creator>
				<category><![CDATA[Articles]]></category>
		<category><![CDATA[Trends]]></category>
		<category><![CDATA[adweek]]></category>
		<category><![CDATA[forrester research]]></category>
		<category><![CDATA[new media trends]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://www.almostliveproductions.com/blog/2008/02/07/social-media-and-recession-fears/</guid>
		<description><![CDATA[Much has been said and written lately about the &#8220;cloud of recession&#8221; that&#8217;s on the horizon, and the effect that it will have on the economy. The overall concensus seems to that its not a question of if, it&#8217;s a question of how bad. In the advertising and marketing world, that leads to the inevitable [...]]]></description>
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